How Much Does a Turf Owner Make in India? – A Deep Dive by AS Sports And Infra
In recent years, India has witnessed an incredible boom in artificial turf grounds, particularly for football, cricket, and multi-sport activities. The rise of urban recreation culture, combined with the lack of open playgrounds in metropolitan and tier-2 cities, has created a golden opportunity for sports entrepreneurs. One of the most frequent questions we get at AS Sports And Infra, a leading name in turf construction and infrastructure solutions, is:
“How much does a turf owner actually earn in India?”
This blog explores the real income potential of a turf business, including the investment, operational costs, break-even point, and monthly profit expectations. If you’re considering stepping into this lucrative industry, read on for a clear and practical understanding.
Understanding the Business Model
To estimate how much a turf owner makes, we must first understand the business structure. A typical turf ground in India serves customers in the following ways:
- Hourly rentals for sports like football, cricket, box cricket, and even tennis or kabaddi.
- Coaching tie-ups with academies and trainers.
- Tournaments and events (weekend leagues, corporate sports days).
- Franchise or branding deals.
- Cafe, refreshment stalls, or vending machine sales.
Each of these revenue streams contributes to the owner’s total earnings.
Initial Investment Breakdown
Before diving into income, let’s look at the initial setup cost for a standard 5-a-side football turf (minimum size 100 x 60 ft). This estimate is based on AS Sports And Infra’s professional turnkey installation services:
| Item | Cost Range (INR) |
|---|
| Land (leased or owned) | Varies |
| Civil Work (Leveling, Drainage) | ₹1,50,000 – ₹3,00,000 |
| Turf Grass (FIFA quality) | ₹6,00,000 – ₹10,00,000 |
| Base Material (Aggregates, Sand, Rubber) | ₹1,50,000 – ₹2,50,000 |
| Fencing and Netting | ₹1,00,000 – ₹2,00,000 |
| LED Floodlights | ₹80,000 – ₹2,00,000 |
| Seating, Office, Restroom (optional) | ₹1,00,000 – ₹2,00,000 |
| Branding & Marketing | ₹50,000 – ₹1,00,000 |
| Total Estimated Cost | ₹12 Lakhs – ₹20 Lakhs |
Note: Prices vary depending on location, turf size, brand choices, and amenities.
Monthly Expenses of a Turf Owner
Running a turf ground involves fixed and variable monthly expenses. Here’s a typical monthly expense sheet:
| Expense | Approximate Monthly Cost (INR) |
|---|
| Rent (if not owned) | ₹30,000 – ₹1,00,000 |
| Staff Salary (1-2 helpers) | ₹15,000 – ₹25,000 |
| Electricity (lights, pump, etc.) | ₹8,000 – ₹15,000 |
| Maintenance & Cleaning | ₹5,000 – ₹10,000 |
| Marketing (online, banners, reels) | ₹5,000 – ₹10,000 |
| Booking Platform Charges / App Fees | ₹2,000 – ₹5,000 |
| Total Monthly Expense | ₹65,000 – ₹1,65,000 |
Income Potential: Daily and Monthly Revenue
Now comes the exciting part — how much a turf owner can earn!
1. Hourly Rentals
A turf generally operates between 6 AM to 12 Midnight — that’s about 16 operational hours per day. Bookings usually peak in early mornings, evenings, and weekends.
- Per hour rate: ₹1,000 (weekday) to ₹1,500 (weekend)
- Average Daily Booking (Weekdays): 8-10 hours
- Average Daily Booking (Weekends): 12-14 hours
Let’s calculate the monthly revenue:
| Weekdays (22 days) | 9 hrs/day × ₹1,000 | ₹1,98,000 |
|---|---|---|
| Weekends (8 days) | 13 hrs/day × ₹1,500 | ₹1,56,000 |
| Total Monthly Rental Income | ₹3,54,000 |
2. Extra Income Channels
Besides rentals, turf owners can earn more through:
- Coaching Tie-up Fee or Revenue Share: ₹15,000 – ₹30,000/month
- Tournaments: Hosting monthly leagues can fetch ₹10,000 – ₹50,000 depending on sponsors and participants.
- Food & Beverage Sales: ₹5,000 – ₹20,000/month
- Advertising Banners or Board Sponsors: ₹5,000 – ₹15,000/month
Total Additional Income: ₹35,000 – ₹1,00,000/month
Final Profit Estimation
Let’s do a basic calculation for a medium-successful turf ground:
- Total Monthly Revenue: ₹3,54,000 + ₹60,000 = ₹4,14,000
- Monthly Expense: ₹1,25,000 (average)
- Monthly Profit: ₹2,89,000
Even after taxes and minor unseen costs, a turf owner can expect net profits of ₹2 – ₹2.5 lakhs/month in a well-performing location.
What Affects Turf Income in India?
Several factors affect how much a turf ground earns:
1. Location
Urban areas like Mumbai, Bangalore, Delhi, Pune, Chennai, and Hyderabad see higher hourly rates and longer bookings. Tier-2 cities like Indore, Kochi, Ghaziabad, or Lucknow also have potential but at slightly lower pricing.
2. Land Ownership
Owning land increases ROI significantly since you save on rent and build equity. Turf businesses on leased land usually take 12–18 months to break even.
3. Weather Conditions
Turf grounds in cities with heavy rainfall (like Kerala or Mumbai) require better drainage systems and covered nets, adding to costs but allowing all-season income.
4. Quality of Turf
Using high-quality materials from reliable vendors like AS Sports And Infra ensures longevity, customer satisfaction, and lower maintenance.
5. Marketing & Online Presence
Being listed on apps like Playo, BookMyTurf, or managing your Instagram page smartly can double your bookings. Reels, player testimonials, and tournament videos build local popularity.
Real-Life Example: Case Study by AS Sports And Infra
A client in Pune who partnered with AS Sports And Infra set up a 5-a-side turf in mid-2023. The total setup cost was ₹15.5 lakhs. By aggressively marketing on social media, partnering with 2 coaching academies, and hosting monthly cricket tournaments, the turf began earning ₹3.8 – ₹4 lakhs per month within the first 4 months.
By early 2024, the turf broke even, and today, the owner reports monthly profits of ₹2.5+ lakhs, considering it’s booked almost every evening and weekend.
Conclusion: Is Turf Business Profitable in India?
Absolutely yes.
With the right planning, location, quality infrastructure, and active marketing, owning a turf can become a highly profitable venture in India.
At AS Sports And Infra, we’ve helped over 100 clients successfully launch turf businesses in various cities across the country. We provide end-to-end solutions — from design, construction, turf supply, and floodlight installation to marketing guidance. If you’re serious about starting your turf, we are your trusted partner.
Want to Start Your Own Turf?
✅ Get expert consultation
✅ Customized layout planning
✅ Quality turf with long durability
✅ On-time delivery & installation
✅ Support for branding and revenue growth
📞 Contact AS Sports And Infra today!
📍 Based in Noida | 🌐 Pan-India Services
📧 assportsandinfra@gmail.com
📲 +91-9870343312
Invest in sports. Invest in youth. Invest in success.
AS Sports And Infra – Building India’s Sports Future
